25 Nov 2015
CEO of Communications Korea is “PR Man of the Year”
Kim Kyong-Hae, CEO of Communications Korea, has been chosen "PR Man of the Year" by the Korea Public Relations Association. The association recognized in particular his extensive contributions to crisis communications. Communications Korea is Eurocom Worldwide’s partner agency in South Korea.
Kim Kyong-Hae is the founder and president of Communications Korea, one of the oldest local independent PR consultancy groups in South Korea, and a representative consultant at The Korea Institute of Crisis Management and Strategy. He is often referred to as the "pioneer of Korea’s PR industry" and the "Father of Public Relations" in Korea, for he has a considerable experience in the PR and crisis management industry. Communications Korea was founded back in 1987 as the nation's first independent public relations agency and Kim is also the key founding member of the Korea Public Relations Association (KPRA).
Prior to that he worked as the Seoul correspondent of Reuters News Agency and the economic editor of the Korea Herald. In 1983, he founded Korea’s first English-language business magazine titled Business Korea. In his professional career, he was actually involved in journalism for over 20 years, having graduated with a degree in English literature. His extensive background in journalism has had a major role in shaping him as one of the key figures in developing Korea’s public relations industry. Not only did he establish the first local independent PR agency, but he also served as the chairman of KPRA in 1991-1992 and was proclaimed as "PR Man of the Year" in 1994.
Kim is also known as Korea's pioneer of destination marketing. As a journalist-turned marketing expert, Kim is well known for his illustrious PR career within the region. His travel-industry expertise is reflected not only in his 18 years long service as a marketing representative for Guam Visitors Bureau (GVB), but also for the Australian Tourist Commission (ATC) and Tourism Authority of Thailand (TAT). His successful destination marketing for these three separate tourism hot spots is truly remarkable, now being benchmarked by new destinations.
Having obtained his BA degree in English Literature from Sogang University in 1973, he earned his MA degree in the same field at Sogang's Graduate School of Mass Communications in 1999. Since then he has been lecturing PR to the general public as well as its graduate students. He has written four books on crisis management and marketing, including the popular "Companies that overcome crisis, companies that crumble with it."
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Notes for editors
About Eurocom Worldwide
Eurocom Worldwide was established in 2002 and is today one of the leading worldwide networks of independent, privately owned communications agencies. Together, we form a global business-to-business solution provider for PR, marketing communications and reputation management with a focus on key technology, industrial and commercial sectors. Eurocom Worldwide has 31 member agencies comprising over 500 communications specialists and consultants in 45 national capitals and centres of commerce around the globe. Our scope of business exceeds more than 1000 client enterprises and organizations in 77 countries across all five continents. For more information, visit www.eurocompr.com.
About Communications Korea
Communications Korea was established as the first PR Agency in Korea in 1987. It was the first agency to introduce Crisis Communications to Korea as well as Government Communications Consulting. Since its foundation Communications Korea has provided PR services to more than 300 clients, including local and multinational enterprises as well as public institutions and organizations. Communications Korea specializes in all forms of Public Relations including Social Media, issue and crisis management, government relations, publicity and post-merger integration, investor relations as well as internal communications. For more information, visit www.commkorea.com.
Editorial enquiriesIsabel Radwan
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